WWE SmackDown's star-studded roster struggles to lift recent episodes
On October 25, 2026, WWE SmackDown's recent episode of Friday Night Showdown failed to meet expectations despite a roster that includes Cody Rhodes, Randy Orton, CM Punk, Charlotte Flair, Sami Zayn, Tiffany Stratton, Chelsea Green and Kevin Owens.
Since its launch in 1999, the blue brand — named after The Rock’s catchphrase — has routinely featured high-profile talent, but the programme has been described as feeling average in recent memory. The episode in question included a number of future Hall of Famers, and general manager Nick Aldis regularly presented new matches, impromptu contests and even mega title fixtures during the broadcast. Despite those booking attempts, the outcomes of the night left viewers underwhelmed.
One factor cited for the show’s middling reception is the recycling of long-running storylines; the feud between Cody Rhodes and Randy Orton, which was prominent before WrestleMania 42, is offered as an example of sustained repetition. The article argues that WWE should reshuffle its roster to produce short-term, attention-grabbing stories to help stars advance. It also states that WWE has long failed to test World title feuds with newer talent.
The piece criticises SmackDown’s reliance on non-wrestling in-ring segments rather than sustained in-ring action, saying this limits performers’ opportunities to display their abilities as competitors. As a result, several names have not been able to showcase their full in-ring potential, according to the report.
SmackDown is described as having a deep roster across both the men’s and women’s divisions, yet many performers are reportedly without creative plans. The article highlights Jordynne Grace as a talent brought into WWE as a top prospect who has been off television for a long time, and notes that Drew McIntyre and The Miz have been absent for months.
Injuries to major names such as Rhea Ripley are mentioned as another contributor to the programme’s dip in quality, while former champion Gunther, who moved to the blue brand, has so far failed to make a significant impact on SmackDown’s landscape.
As the year comes to an end, the piece says it will be interesting to see whether SmackDown undergoes a drastic shake-up to regain prominence; SmackDown airs domestically on USA Network and on Netflix internationally (excluding select markets), with the Blue brand’s show scheduled from 8 PM ET/ 5:30 AM IST/ 8:00 AM SST every Friday.